Meet Brandblack—a brand new footwear and apparel company launching in early November 2013, birthed from the brain of David Raysse, former Director of Basketball at adidas and one-time lead designer at FILA. Raysse, who designed the Grant Hill II, is bringing Brandblack to basketball beginning on November 12.

Brandblack hopes to fuse the “aesthetic sensibility of high fashion with the most advanced technology in the industry.” Basically, high fashion x high performance basketball shoes. We’ll have much more from Brandblack closer to the brand’s launch. In the meantime, for more, follow @brandblackla on Instagram.