Jordan Brand has announced a new pop-up retail location in Brooklyn to celebrate All-Star Weekend, and a brand new trio of silhouettes to go with it. Meet the “Laser Pack,” including the Air Jordan I, Air Jordan IV and Air Jordan XX, each with icy outsoles, reflective detailing and laser-print uppers to celebrate Jordan Brand’s 30th anniversary and All-Star Weekend.
Where can you cop? Jordan is opening a pop-up spot in BK to celebrate the last 30 years of Jordan kicks—from a Brooklyn perspective. Per the brand, the space features “a hand-painted floor and displays of rare, iconic and historic sneakers.” In addition to the kicks, historic Jordan Brand pins, featuring AJ I silhouettes and iconic branded logos, will also be available.
The Jordan Brand pop-up location will be located at 166 Flatbush in Brooklyn and will be open to the public from 8 a.m. to 9 p.m. beginning Friday, February 13 through Monday, February 16. If you’re in NYC this week, visit the Jordan Brand All-Star mobile site at Jordan.com/ASWNYC for up-to-the-minute-info on all Jordan events.