Images via Nike
All-Star weekend is on the horizon, which means Nike is ready to get its top endorsers dripped in new sneaker colorways for the big game showcase. For 2013, that means the introduction of what Nike is calling the “Nike Space Program.” The three planets are NSP-LJ6, NSP-KB24 and NSP-KD35. Which, naturally, correspond to LeBron James, Kobe Bryant and Kevin Durant.
More details, from Nike:
Houston, here we come with an extraterrestrial take on basketball celebrating the excellence of the sport’s midseason weekend.
The mission control center in Texas, widely know by its radio call sign “Houston,” provides the creative inspiration for a special collection of shoes for Nike Basketball’s fearless leaders LeBron James, Kobe Bryant and Kevin Durant.
Space exploration defies practical reality. To launch into space on a mission to reveal the unknown can be mind-boggling. Extraterrestrial species, undiscovered planets, new constellations – there is no limit on the potential for discovery. These unlimited barriers also apply to Nike Basketball’s design philosophy – no limits, no restrictions, rooted in exploration and discovery.
What began as a simple idea by members of the Nike Basketball design team has manifested itself into a creative celebration and fictional interpretation for the game’s top players during basketball’s prized weekend. Our heroes appear in a distant universe, where players are not just stars… They come to life as fictional planets on each of the three following shoes.
The Nike Basketball shoes specially engineered for Houston – KOBE 8 SYSTEM, KD V and LEBRON X – will be available beginning February 15 at select retail stores and at Nike.com.