What makes a “Superstar?” Back when adidas released the OG sneaker in 1969, the term was open to interpretation. Now, adidas says the word “superstar” has been overused, corrupted, confused. So the 2015 adidas Superstar campaign is aimed at redefining the Superstar, with some help from Pharrell Williams, David Beckham, Rita Ora and Damian Lillard. For more from adidas, click here.