The folks over at Beats By Dre released the latest commercial starring LeBron James a few days ahead of the start of the NBA Finals.

The 30-second spot depicts LBJ getting ready to step out from a swanky hotel room, and completing his outfit with a pair of gold Beats By Dre Solo 2 wireless headphones.

LeBron is not only a pitchman for the the luxury wireless headphone brand, but also a savvy investor in the company.