The NBA’s Media Blitz Prior to Players’ Labor Meeting


The League knows that players will hold an enormously important meeting today, and with a chance to hammer their message home once again, David Stern and Adam Silver went on the offensive, media-wise: they “leaked” their labor proposal to the press in full, put it into video form for those who don’t like to read, threw some salty language at player agents, and concluded their media blitz by answering questions on Twitter last night (well, sort of. They mostly just regurgitated the same talking points we’ve been hearing for months.)