Summer Of K1X
How the streetball brand is passing the off-season.
by Chris O’Leary/@olearychris
Our guys at K1X in Germany have been pretty busy lately. Their recent collaboration with Streetwear Today magazine will hit European news stands on July 2. Inside is a 12-page basketball-themed spread, that K1X orchestrated for the mag.
Shot in Berlin by Robert Wunsch and featuring the work of Parisian artist Yue Wu aka Nyno K1X used ball players like Steffen Hamann and Lucca Staiger from Alba Berlin, Ademola Okulaja and DJ’s Harris and Evan Baggs to interact with the photo illustrations.
A sneak peak of the pics are below, along with a look at the brand’s Postseason Pack, which plays off of some of basketball’s biggest names, without naming them.