Monday, October 25th, 2010 at 2:45 pm  |  32 responses

Top Secret Mission Courtesy of Dwyane Wade

With the season on the horizon, SLAM received a silver, metallic briefcase with the Jordan Brand logo on the outside. What was in there? Just a custom Dwyane Wade iPad with the slogan “Dominate Another Day,” and a little blue envelope with our top secret mission that went along with this gift. That mission was as follows:

Hello informant,

You have been identified as key personnel in Agent D3’s upcoming mission: to bring the prized rings back to Miami. Inside the briefcase, you will find a dossier that contains all the information that you need to know at this time. It is only accessible by entering the unique password which you will find below. Please absorb the enclosed information and disseminate to your contacts as you see fit.

This message will not self-destruct in 30 seconds… but it would be a lot cooler if it did.

If you weren’t sure that this was not going to be your normal NBA season, I think this pretty much confirmed it. On the iPad were several photos and videos from Jordan Brand’s latest campaign with Dwyane Wade. Don’t worry, you can see the videos for yourself here without even getting the custom iPad. Just your typical NBA stuff, right?

Dwyane Wade begins his mission Tuesday, and we will pass along any more top secret information as it comes to us.

Jordan Brand iPad

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  • http://www.slamonline.com Eboy

    That’s pretty dope. I wonder if this part of the leadup to get Dwyane a new nickname since he retired Flash over the weekend.

  • http://www.michaelcho.com M Cho

    This is a press release, not a story.

  • http://www.slamonline.com Eboy

    Although, I hope that “D3″ isn’t the name they are going to try and make stick.

  • http://Slamonline.com Ben Osborne

    @mho We run press releases on here several times a week. Thank you jordan brand for the iPad (commenting from it now), and keep us posted on the dwyane campaign. I’m sure it will be hot.

  • http://bulls.com airs

    thats cool, but why’s baron davis on the ipad?

  • http://slamonline.com Allenp

    Y’all get the best swag. For real.

  • http://www.slamonline.com/ niQ

    LOL @ airs.

  • http://aspov.blogspot.com Cheryl

    Well, given what he’s been thru recently, it seems like DAD is what he most wants to be called.

  • http://slamonline.com/ Tzvi Twersky

    @Cheryl: Wow. Great call.

  • http://aspov.blogspot.com Cheryl

    I was that right away. I guess it’s the girl in me… ;-)

  • http://slamonline.com Jeremy Bauman

    creative way of advertising. futuristic and cool

  • http://www.adultswim.com CHECK YOUR SKANK, TINY MARSUPIAL


  • http://aspov.blogspot.com Cheryl

    *saw*, not was…

  • IHaveADream

    Wonder what his Jordan shoes will look like this season…he has to be getting his own shoe soon.

  • http://zoran_dakovic@hotmail.com RickyRude

    That’s dope. Would be pretty cool if we could win one of those iPads.

  • http://slamonline.com Spaceship Jay

    Co-sign Cheryl, and I hope they don’t attepmt to indoctrinate everyone with the nickname D3… It’s been friggin 7 years, the new nickname store is closed.

  • robb

    very very cool.

  • http://www.kb24.com The Seed

    Lets call him The Negotiator, because he can get anybody to join his team. BOOK IT!!

  • http://slamonline.com riggs

    sorry but D3 will forever be used for the mighty ducks trilogy

  • http://slamonline.com Bryan Crawford

    I guess we know who at the SLAM Dome kept the iPad…

  • KING

    His nickname is DWade

  • http://slamonline.com Matt Lawyue

    Ben/TT, I’m comin back to the dome to check this thing out. Damn, it looks nice.

  • http://www.twitter.com/TheDiesel Anton

    Anyone else get a different vibe from the tagline? “Dominate Another Day…but for now feel free to mail it in?”

  • KB8toSG8

    Boo…..not feeling it….and I think those ads were too cheesy too….and why was Flash retired? Because of Wall??

  • http://Slamonline.com ENDS

    Eboy he’s you Captain I think you should pick the name

  • Reflex

    That iPad is niiice! – Ben stays winning – bet the rest of the Slam team are feeling salty as f*%k!

  • Reflex

    That iPad is niiice! – Ben stays winning – bet the rest of the Slam team are feeling salty as f*%k!

  • http://www.threadsandkicks.com.au/ Eduardo

    That design is so cool. Only thing is though, that image on the top right doesn’t look like Wade, it looks like Kanye West.

  • http://slamonline.com YKnot

    Dominate another day cause in the preseason it was Mr. Decision dominating!

  • don

    That is not wade on the pix, or the briefcase picture, or whereever that pix came from. looks different, unless that’s how wade looks now since he had the hamstring injury?

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  • hambone

    looks like kanye west having a stroke