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Thursday, January 7th, 2010 at 9:00 am  |  27 responses

LeBron Could Soon Be Selling You Burgers

James is reportedly close to landing yet another major endorsement deal: “On Monday, James flew to Indianapolis and spent the day shooting a commercial with Orlando Magic star Dwight Howard and Boston Celtics legend Larry Bird. It is believed that the commercial is for McDonald’s and is planned to run during the Super Bowl, which would signify a significant new sponsorship opportunity for James. Indiana Pacers fan blog Indy Cornrows reported the spot was filmed at Conseco Fieldhouse and that it is a throwback to a famous Bird commercial with Michael Jordan where the stars played a game of H-O-R-S-E. Jordan and Bird first debuted the spot on Super Bowl coverage in 1993 as they fought over a Big Mac and fries, creating and then hitting numerous impossible shots and adding “nothin’ but ‘net” at the end. James has been in talks with McDonald’s on and off for the last five years. Howard, who is represented by James’ former agent Aaron Goodwin, has been doing McDonald’s ads for several years and just signed a new three-year deal with the company. Bird has a long-standing relationship with McDonald’s.”

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  • http://www.shawn-kemps-offspring.blogspot.com Eboy

    If it is a take off on the old commercials, I hope Larry let’s the two of them dunk to their heart’s desire then just hit’s a couple of deep three’s to end it for the Big Mac, since neither one of them is a 100th of the shooter Larry was.

  • Airswade

    first

  • Airswade

    damn

  • http://myspace.com/rsaenz24 rog23

    im lovin it

  • lol @ airswade… True dat! Game of H-O-R-S-E Larry wins EVERYTIME.

  • http://www.boogiewillaims.com Boing Dynasty

    Eboy, you know Larry’s old ass isnt dunking anything.

  • G

    McDonalds. Oh well… no one ever said that professional athletes are smart.

  • LA Huey

    Maybe they can hook up Javaris and Gil with jobs

  • LeoneL

    not exactly lovin’ it

  • MikeC.

    When athletes endorse certain items, I always wonder if they ever actually use those items. Considering their physiques, it doesn’t look like Lebron and Dwight spend a lot of time eating quarter pounder meals. If this was Oliver Miller and retired Anthony Mason in a game of H-O-R-S-E, being coached by Shaq, I’d believe it for sure.

  • Hornet

    How come D-12 & L-BJ are the faces of NBA’s campaign NBA FIT and they are shooting commercials for McDonald’s?
    Money makes the world go round!!!
    I hate it when i see such hypocrisy.

  • memyselfand9

    i got hungry reading this.
    mission accomplished.
    nuthin but net!

  • http://www.kb24.com The Seed

    Guess no more McDonald’s for me, but I have always liked Burger King better anyway. Also why is the non shooters shooting the commerical. Have Micky D’s heard of Brandon Roy, Kevin Durant, OJ Mayo, Stephon Curry, Brandon Jennings, Dwight and Lebron don’t even shake hands after games, now they are shooting partners, whey both shoot under 80% from the FREE throw line, but I am suppose to believe they are good HORSE players. COME ON, WHAT IS AMERICA COMING TOO?

  • b

    Eboy larry better hit threes since he’s 6’9″ and can barely dunk. Smh

  • http://idunkonthem.blogspot.com/ albie1kenobi

    i was thinking exactly what Hornet said. and i’m seconding eboy.

  • http://www.sixers.com 360vue

    Fast food and sportstars, what a paradoxical concept!

  • http://www.realcavsfans.com Anton

    LeBron plans to replace his chalk toss with a money toss.

  • Bassbester

    that’s capitalism..

    in Germany and Austria, Heidi Klum (yeah THE heidi “Supermodel” Klum) is THE advertiser for McD. anyone who believes that?

    Thing is, of course they eat at McDs, maybe once in a month. That shgould be said in the commercial. If you eat there everyday, well, watch “Supoersize Me” for that matter…

  • JD

    Yeah i saw that Larry and MJ advert, its well funny

  • http://www.manutd.com Z

    he obviously needs to play in a bigger market to land endorsement deals. right? right?

  • robb

    If they are shooting a commercial they should’ve called Gilbert Arenas.

  • http://www.realcavsfans.com Anton

    I can see it now:
    Lebron: “Okay next shot, 5 foot jump hook.”
    Dwight: “F*** it, take my Big Mac and fries.”
    (Dwight leaves without shaking hands)

  • J

    lol at anton:

  • Sporting-Lisbon-Blazers

    good one ton

  • Jon

    @Hornet that is the sad truth isn’t it? i really doubt they eat anything unhealthy. u can’t be ripped like that eating McD’s or the whole nation will be filled with lebrons n dwights. oh well…

  • http://slamonline.com John Krolik

    MJ loved the shit out of his McDonald’s, if memory serves.

  • JoeMaMa

    LeBron now has more endorsements than Krusty the Klown. That brings a tear to my eye; hold on while I get my LeBronex tissue paper.

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