Monday, January 31st, 2011 at 2:24 pm  |  13 responses

Dwyane Wade is on a ‘MISSION’

We received this in the mail today and thought y’all might care to know:

MISSION, the world’s first and only Athlete-Engineered™ product line, announced today the addition of six-time NBA All-Star and 2006 NBA Champion Dwyane Wade to the company’s elite roster of athlete partners.  Wade will join a premier group of world-class athletes including 13-Time Grand Slam Tennis Champion Serena Williams, 5-Time MLB All-Star David Wright, 2-Time NBA MVP Steve Nash and Gold Medal Soccer Champion Mia Hamm.

As part of the partnership, Wade will work with MISSION chemists to develop game-changing technologies and formulations designed to enhance in-game performance.

MISSION’S elite athlete partners work together with world-renowned doctors, scientists and athletes – who collaboratively engineer the MISSION products to meet the highest demands of athletic performance.  From high performance ultra-grip gels to keep hands dry during competition and proprietary arnica-based topical analgesics to aid in recovery after competition, to fast-drying ingredients and paraben/preservative free formulations, MISSION maniacally focuses on true product innovations that are unmatched in the marketplace – and give athletes the edge they need.

“I’m proud to join the MISSION team, and to represent a brand with a deep commitment to athlete-made products.  As an athlete, I push my body to extremes every single day. Utilizing a brand dedicated to performance improvement – both on and off the court – is essential for continuous development,” said Dwyane Wade.  “I’m really excited to help bring new MISSION products to the public, and the one I’m working on for a launch this year is a real game-changer.”

MISSION has over 25 high-performance product innovations in its portfolio and is sold in nearly 10,000 stores across the US including Dick’s Sporting Goods, Hibbett Sports, Lady Foot Locker, CVS/pharmacy and missionproduct.com.

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  • slamfan4life

    eat a D, wade!

  • http://www.slamonline.com Eboy

    Skin care products, Dwyane? Seriously?


    “Were on a mission from God”

  • http://nobulljive.com/ Enigmatic

    I LOL’d

  • Gus

    It´s not just skincare, take the time to visit the site before writing something…at least he´s not selling some cheap cereal

  • Fat Lever

    Hahahaha, this dude is shucking a glorified Proactiv. Apply 7 times, rinse and cleanse 8.



  • http://nobulljive.com/ Enigmatic

    LOL @ Fat Lever. Nice “Converse ad that doesn’t make any sense” reference.

  • r2j

    Really Wade? Really? I want my 5 seconds back.

  • http://Mrjones21901@aol.com Run’n'Gun219

    i know this is off subject but durant needs some proactive, BADDDD. he should be the poster boy for that

  • http://hoopedia.nba.com/index.php?title=Russell_vs._Wilt nbk

    so Steroid Cream

  • http://google c_cantrell

    try the new dwade butt butter!

  • g

    hey whatever works…