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Wednesday, June 20th, 2012 at 10:25 am  |  62 responses

Charlotte Bobcats Have New Uniforms (PHOTO)


An image of the Charlotte Bobcats’ new uniforms leaked last night, via social media. The Charlotte Observer has more details on the new threads, and possible future branding changes for the Bobcats: “The uniform changes, however, fall short of what some fans crave. A Facebook campaign in the Piedmont called ‘Bring Back the Buzz,’ is lobbying the Bobcats to return the ‘Hornets’ nickname that moved to New Orleans with Charlotte’s first NBA franchise. For trademark reasons the Bobcats can’t directly address the ‘Hornets’ nickname, at least until that team’s new owner, Tom Benson, follows through on plans to discard it for something more Louisiana-centric. But team officials did address a question from the Observer on their willingness to change. ‘What this doesn’t do is preclude us from any possibility down the road,’ team president Fred Whitfield said. That doesn’t mean it’s a given the Bobcats would switch to Hornets if that name becomes available. The team would investigate whether such a change – which could cost several million dollars – would pay back in improved ticket and merchandise sales and marketing. The process would have to include a formal review to determine the legitimate impact on our team’s business model,’ said Pete Guelli, the Bobcats’ chief marketing officer. [...] Whitfield said Michael Jordan pushed for changes in the look as soon as he bought the team. He didn’t like the heavy use of orange and wanted the Carolina blue accent. While that could turn off some potential fans who don’t root for the Tar Heels, Guelli said their market research suggested it would be received well. Thirty-five percent of those polled by the Bobcats said they’d like Carolina blue in the color mix. Whitfield said tightening up the nickname on the jersey to ‘Cats’ reflected what fans call them during games. The Bobcats’ public-address announcer often chants, ‘Let’s go, Cats,’ during scoring rallies at home games. The Bobcats have renamed their charitable foundation ‘Cats Care.’”

(H/T: @chrislittmann)

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  • Jerry Lin

    These guys don’t derserve new unis. They kinda look like they’re biting Dallas’ unis too. #FAIL

  • Think Tank

    Those jerseys just look like they got demoted to be the OKC Thunder JV squad…

  • Nate C

    good to see the Thunder……um i mean the Grizzlies…..um I mean the Bobcat’s new uniforms

  • http://ZOGS1.COM ZOGS1

    will the BOB be on the back off the jersey?

  • http://www.slamonline.com Wayno

    Those are less terrible at least…

  • R32

    Go Dallas Mavericks select team!

  • http://www.blogspot.com LLC#12

    Grizzlies/Thunder without the success or talent of either

  • http://www.slamonline.com Wayno

    Also, they need to pick a more intimidating animal…A bobcat? Really? What’s it going to do, snatch up my chihuahua when I’m not looking?

  • http://www.fullc0urtpress.com KHOLIDAY05

    New uniforms? Did they get a new team yet?

  • Jono

    Love the “Cats” home uniform, now all we need are “Dogs” :)

  • http://slamonline.com KJ

    Why did they use the off center numbers? The off-center number doesn’t work for the road ones because the Charlotte font is way too small, so the number looks proportionally bigger. It looks too unbalanced.

  • http://www.youtube.com/watch?feature=player_embedded&v=rwDluFZQmtQ Max

    I liked the ones with the racing stripes way better than these..

  • shanesmallz

    These are horrible and look thrown together. I don’t see even a hint of creativity or originality in either of these uniforms.

  • thor

    @wayno – What about the Hawks or bucks? Aren’t too scary either

  • Ldub

    Go back to the old ones. Who wants to see these “CATS” running up and down the court? Charlotte is ok but to see “CATS” is crazy! Dont like…next

  • monster_nw8

    new jerseys huh? at least they can lose games comfortably

  • Sheed

    Not bad…

  • DaveW28

    A definite upgrade over their previous unis. Was never a fan of the striped look. I like the fact they de-emphasized the orange too. Now just need to win some games.

  • ab40

    dallas mavericks jerseys with a hint of orange. And yes everything is an upgrade over the last jerseys. And to have an LJ, Zo and Bogues tribute up on that screen in Charlotte would be awesome!

  • ablaze

    They ripped off the Mavs unis with Orlando’s side-panels and numbering. I’m with @KJ as well, the off-center numbers don’t work for them. I actually like the current uniform incarnation, with the pinstripes, better than these. If they wanted to try something new, they shouldve just gone with a simple round-neck design, since they’ve always done V-neck ones.

  • RunNGun

    A mix of ORLANDO, DALLAS, and OKC all together.

  • Dirtybird

    I’m kinda mad we still gotta wait on the Nets jerseys, not feeling these too much.

  • http://redoftoothandclaw.ca/ niQ

    At least Bobcats sounds better than just… cats…

  • 23

    ” The Bobcats’ public-address announcer often chants, ‘Let’s go, Cats,’ during scoring rallies at home games. ” L M F A O

  • http://espn.go.com/nba/tradeMachine VanCityBBall

    i think they just took the leftovers of the Dallas, OKC and Grizzlies jerseys straight from China, and mixed and matched them together to make one super ugly jersey…

  • http://www.slamonline.com Wayno

    @ Thor – at least Hawks have some sort of symbolism as a predator and they look/sound cool. Also, Bucks are scary when you hit them with your car I guess…Bobcats are slightly bigger house cats…

  • smoove

    new uniforms same winning record..(unless drastic changes)

  • Josh

    idk why anyone evens cares? this team is a joke. who cares what their new unis look like. they barely have an viewers anyway.

  • thor

    @Wayno – lol true, but I guess you can say the same thing about a bobcat being a predator, just not a very frightening one.

  • Mundo

    Van Gundy: The Big Three of Charlotte?!

  • jermareodavidson

    I have seen high school jerseys with more creativity. Thumbs down.

  • Wray

    The Mavs practice squad get uniforms?!

  • T-Money

    cats? really, just cats?

  • bike

    What they should do is put a big footprint of a cat’s paw on the front.

  • leigh ann

    so unoriginal. they look like a mavs plus magic uniform thrown together. plus the lettering on the away jerseys is too small and how they have just ‘Cats’ looks rediculous. really? cats?

  • PaytonTheSneakerAddict

    Uniforms Don’t Look Bad But What’s The Point Of Them When You Have A Losing Team Michael Jordan Is Smart On The Court But Not As GM

  • Toner

    Meow?

  • MeloMan15

    *pukes*

  • bone

    They are doing it to get more intrest in the team for the upcoming season they had to think of something. At first they thought they were going to get Anthony Davis but now they are stuck with the second pick.

  • Will

    Mabey a name change would help. no need to hate on the cats, a change is on the horizon.

  • http://Roosterteeth.com Caboose

    The jerseys last year were a puked up version of Orlando, now it’s a puked up version of Dallas and 2004 Kings.

  • bulletsforever

    scoring rallies. rigght

  • http://www.nba.com danfields

    they slowly start to look like an nba franchise. not yet, but they are getting there… still a pain in the a*ss tho

  • http://www.nba.com Shadojoker

    Not bad at all..good job guys!!! Now i only hope the Brooklyn Nets aren’t so horrible as their new logo…

  • http://dgcoursereview.com Bro.D.

    I’m a Bobcats’ fan and…okay stop laughing…I think these are just awful.

  • Jamir

    They look like collge jerseys

  • Neezy

    Where are you morons getting Grizzlies from? They look NOTHING like the Memphis uni’s.

  • Tempest

    These Cats are still gonna suck next year. The uniform is just a lamer version than Dallas’

  • http://www.mauricegarland.com Maurice Garland

    these are a CATastrophe.

    and is there something in the NBA rulebook that states that every team have a shade of blue in the unis? for NBA to allow this to happen is more proof that they only care about 8 teams any way…the rest of the league is just generic…man, these are horrible unis…they didn’t even try man.

  • Jer dawg

    The uniforms don’t look bad. I like the design, but the new team redesigned logo is weak. It looks more unimpressive given their team’s Wack ass team. It’s a bunch of very good players that can dominate their rec leagues all day everyday, but a collection of weak NBA roster.

  • http://www.nba.com Shadojoker

    Cosign jer dog

  • 3ong

    agree w/ most of you, they DO look like mavs jerseys, especially w/ the placement of the numbers. they even took the side designs from magic jerseys.

  • 3ong

    agree w/ most of you, they DO look like mavs jerseys, especially w/ the placement of the numbers. they even took the side designs from magic jerseys.

  • YeahISaIdItSoWhat

    You can paint a pig navy blue and it’s still a pig. All I know is Phil Jackson couldn’t get the Bobcats to win a round in the NCAA tournament.

  • Tia7

    They look like the Mavs uniforms

  • Nashty

    THUMBS DOWN. It looks like the DALLAS Jersey.
    Make your owm

  • Basketball iQ

    it looks better than those hideous pin stripes and burnt orange

  • http://nicomp.hubpages.com/ nicomp

    They should have used current players in the photograph. Wait…. what?

  • cmavs907

    Looks like lame dallas mavs jerseys.

  • ron

    puss…

  • liam

    maybe they should focus more on winning games than getting new uniforms

  • http://bleacherreport.com/tb/d7XkW?utm_source=newsletter&utm_medium=newsletter&utm_campaign=boston-celtics Ruel mitchel

    Well, i think these guys dont deserve having there name on the jersey..how about putting bobcats on the back..like JV players

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