The League unveiled the new t-shirt jerseys in a big way during the Christmas Day games, and like most people watching, Mark Cuban was horrified by what the players were forced to wear. Per ESPN:
“Hated them,” Cuban said before the Mavs hosted the San Antonio Spurs on Thursday night. “I just thought it made our guys look more like a high school wrestling team or a college wrestling team.”
“I could have thought of better ways to sell [the short-sleeved jerseys] and a lot of different ways by having them in a casual-wear situation,” Cuban said. “We would have been better off, if we want people to wear them casually, to get the trainers and everybody else to wear them to show them in a realistic setting. So I would have done it a little differently, but we’ll see what happens.”
“I think the people that will buy them are more the jersey heads and the people who are trying to be hip and cool as opposed to the mainstream fan who just wants something to wear to work or something to wear to school,” Cuban said. “I don’t think schools are going to be happy if 16-year-old boys come in wearing skin-tight gym wrestling gear. My opinion, they’ll sell, but we could have sold more. You live and you learn. That’s just my opinion. Maybe I’ll be wrong. Maybe they’ll sell like gangbusters in China.”
