Tuesday, February 2nd, 2010 at 11:18 am  |  183 responses

SLAM 136: On Sale Now!

There’s never a bad time for a Kobe cover…but this is a really good time.

by Russ Bengtson (@russbengtson)

Kobe Bryant sits before a group of journalists in L.A.—on the Forum floor, no less—and he’s talking about SLAM covers. Not this cover of this issue that you’re looking at now, seeing that we hadn’t shot it (or even set up the time to shoot it) yet, but a SLAM cover for that other guy who has had more covers than him, the one who retired but didn’t. No, the other one. “Y’all gotta do one with him in Philly now,” he says. “It’s a good look.”

What’s that? Is Kobe Bryant sounding…content? A little while later, someone Kobe Bryant, SLAM 136asks him straight-up about his competitiveness. Does it carry over off the court? His answer is exaggerated, delivered with that familiar half-smirk: “Noooooo, why would I do that? Not at all.” The laughter comes from everyone, most of all Kobe himself. It’s pushed further—someone suggests the original questioner challenge Kobe to a game of NBA 2K10. And just like that, playtime is over: “Yeah, you talk to Melo,” Kobe fires back, “ask him what happened with that game.” Well, that about covers that.

Last night Kobe passed mentor and friend Jerry West to become the Lakers’s all-time leading scorer, dropping 44 points on the Memphis Grizzlies. He’s reaching new milestones daily, at the point in his career where each accomplishment is something else for the Hall of Fame plaque. When he laces them up on February 8th to take on the San Antonio Spurs, he’ll play in his thousandth regular-season game. Sure, it might not happen on that night. He could miss a game between now and then to rest his fractured fingers and sprained right ankle. But that’s not what Kobe does. That’s not who Kobe is.

A long time ago, some idiot wrote the following words in the pages of this very magazine: “I’m not sure if anyone really understands Kobe Bryant. In fact, I’m not even sure if Kobe Bryant really understands Kobe Bryant.” We ran them twice, actually—the second time in our 10th Anniversary issue—and went so far as to dub him “The Enigma,” like he wore a question mark instead of a number eight. Yes, some things about Kobe were hard to understand. But his center, his essence, that should have been clear even then: Kobe Bryant wanted to be the best player to ever play the game of basketball. We were missing the tree for the forest. What idiot, what moron, what brainless hack would even suggest that Kobe didn’t even understand himself? Yep, that would be me.

If anything, Kobe can be too easy to read sometimes. Like Mike, he’s polished and prepared in interview settings, but also like Mike, he can’t keep that competitive fire tamped all the way down. He just can’t help himself. It’s funny too—the first time I sat down with Kobe for an extended interview, he insisted he was nothing like Michael Jordan. I believe the words he used were “totally different.” He was 21, just coming off his first championship, and it was clearly untrue even then, but the way he said it left no room for arguing.

Now, 10 years later, he seems not only willing to accept the comparison, but he’ll even be the one to bring it up. Near the end Kobe Bryant, SLAM 136of our Q&A session in New York, which took place after we did get him shot (by world-renowned photographer Martin Schoeller, no less) I ask him whether there are inherent conflicts between the career-long goal of becoming the best player ever and the year-to-year goal of winning championships. He doesn’t even hesitate:

“No, I think the trick is to win. For all of Michael’s individual brilliance, he never would have been considered arguably the greatest of all time had he not won. It’s just as simple as that. And to do that, you have to have some kind of luck, because you have to have teammates around you. I mean, he played with one of the all-time greats in Scottie Pippen. So you have to have a support system around you to help you accomplish those things. So I don’t think those lines are blurred at all. You have to win. There’s been a lot of great individual players in the past—Dominique Wilkins, Bernard King—these guys were talented individuals. But they couldn’t get over that hump.”

Kobe’s been over that hump four times now, placing him neatly between Magic Johnson and Larry Bird, and tied with Shaquille O’Neal. The championship question has been answered. He’s won. But he’s still two behind Jordan and he’s only been named Finals MVP once and despite all the accomplishments there’s so much left to do. After the cover discussion dies down in L.A., I ask whether winning the title last year refreshed him:

“It made me hungrier. It made me hungrier, if that makes any sense. It’s like, OK, we’ve got it. I’m in the party now—before I was outside in the street, like begging Phoenix and them to let me in. Now we got in, kicked them out, now you can’t come in. We gonna hold our house down.”

Kobe Bryant, SLAM 136

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  • vongustedt

    i love the cover, its beautiful!

  • http://www.slamonline.com/ niQ

    Tyreke Evans! And… Vlade Divac?!

  • http://slamonline.com Ben Osborne

    So nice when an idea comes to fruition. Big thanks to Russ, Melissa, Martin, KeJuan, Erika, etc…I couldn’t be happier.

  • Randy Brown

    Kobe looks old, but great cover

  • http://www.slamonline.com James the Balla

    _

  • http://slamonline.com Matt Lawyue

    An amazing cover, job well done guys.

  • http://slamonline.com Lang Whitaker

    Rumor is Annie Liebowitz will be shooting Matt Harpring for our next cover.

  • http://www.slamonline.com/online/category/blogs/farmer-jones/ Ryan Jones

    “…with your teammates.” I can’t read that at the bottom of cover, but I assume that’s what it says.
    I kid. Dope cover. Love the clear logo. War metaphor a plus. You guys left nothing in the chamber on this one.

  • http://www.slamonline.com/online/category/blogs/farmer-jones/ Ryan Jones

    PS Russ, who’s the bigger idiot: You for saying it the first time, or me for co-signing it the second time? Either way, I’m still pretty sure you/we were right.

  • http://slamonline.com Adam Fleischer

    This cover is hot. And, no surprise, everything inside is looking on point, too.

  • http://Www.lkz.ch/basket Darksaber

    Oh man…. Him… Again.

  • http://slamonline.com Allenp

    Kobe stay on the cover. Damn, did we really need to be able to count dude’s nose hairs?

  • Billy

    GQ cover

  • http://www.eric32woodyard.wordpress.com Eric Woodyard

    Hot!!

  • http://www.basketball247.co.uk Greg Tanner

    Wow – Kobe’s eyes look mad tired in the cover shot.

    I guess he’s tired from Doin’ Work!

  • http://slamonline.com Russ Bengtson

    I wanted to get there early enough to have Schoeller shoot me as a test shot, but it’s probably for the best that he didn’t.

  • riggs

    another kobe cover? really?

  • http://slamonline.com Brad Long

    This cover is clean. Can’t wait to read the interview.

  • Hangtime Hec

    God. No. Please. This cover freaks me the hell out. I like everything else, expect the picture.

  • http://slamonline.com GotHandles?

    Not a Kobe fan but he KILLS everybody. Yea, he’s on the cover a lot but damn, dude kinda deserves it.

  • http://www.euroleague.net/competition/all-decade/main-page/i/65216/4259/euroleague-all-decade-candidate-dimitris-diamantidis?lang=en&itemid=65216&mid=4259&tabid=1143&itemname=EUROLEAGU DIMITRIS DIAMANTIDIS(click on my name)

    @SLAM…..:I wish you could publish the sales spread between KOBE and LEBRON covers…i estimate it somewhere between 20% and 30%…(in KOBE’s favor of course).Anyway, nice photo/cover for the world’s greatest (NBA included).

  • http://www.slamonline.com James the Balla

    Mr owl ate metal worM

  • http://www.euroleague.net/competition/all-decade/main-page/i/65216/4259/euroleague-all-decade-candidate-dimitris-diamantidis?lang=en&itemid=65216&mid=4259&tabid=1143&itemname=EUROLEAGU DIMITRIS DIAMANTIDIS(click on my name)

    @SLAM…..:I wish you could publish the sales spread between KOBE and LEBRON covers…i estimate it somewhere between 20% and 30%…(in KOBE’s favor of course).Anyway, nice photo/cover for the world’s greatest (NBA included)..

  • http://coco-vents.blogspot.com Co Co

    Now that I think about it, this cover really is genius. It shows the age clearly in Kobe’s eyes. Really drives home the point that he’s not a kid anymore and he’s officially in the second half of his career.

  • http://www.slamonline.com Ben York

    Great stuff, everyone.

  • http://digitalthread.com AlbertBarr

    That is a beautiful cover. I agree with Billy…it has a GQ feel (this is not a bad thing aesthetically). The see through logo is really nice.

  • The Wize

    Has anyone ever noticed the similarities between Kobe and Lord Voldemort?

  • http://digitalthread.com AlbertBarr

    Article on Tyreke is nice but…when will he get his cover?

  • http://myspace.com/brandnew Bryan

    This looks pretty sick. Great work.

  • http://www.slamonline.com James the Balla

    So I googled Lord Voldemort lol… the wize is definitely a 14 year old boy wearing a wizard hat yelling at his mother, asking her where she hid his magic wand!! lol

  • texaspete

    “you’re one ugly motherf**ker.”

    another kobe cover? didn’t see that coming. thought slam went against the grain.

  • http://slamonline.com Ben Osborne

    The spineline is “We’re Gentlemen, Too.”

  • http://www.tinnoi.com tin

    Kobe is awesome .

  • http://slamonline.com Ben Osborne

    @Dimitris: I don’t really want to put people’s business out there, and I don’t have access to proper percentages, but I will say that to the best of my knowledge, 2009 cover popularity went something like this:
    1: Jordan
    2: Kobe
    3: Iverson
    4: LeBron
    everyone else.

  • Lee

    Perfect cover, SLAM! Lacking the UGLY AND OVERUSED bubble letter thingys also makes it refreshing.

  • duece76ers

    Kobe actually does fit the description of Lord Voldermort
    1. Snake eyes check
    2. small nose check
    3.menancing eyes
    4. Both are related to snakes
    5. Many other reasons
    lol

  • http://www.realcavsfans.com Anton

    When I sh!t on this cover, will he tell me how my ass taste?

  • http://fashionsensei.files.wordpress.com/2008/02/jackie-moon.jpg Jackie Moon

    I will be purchasing this issue.

  • http://www.slamonline.com James the Balla

    Anton is a secret Kobe fan!

  • http://aol.com Martin Fenn

    Yo Ben did you put me in Trash Talk cuz my whole comment was about how Jordan is better than Kobe. Now that you put Kobe on the cover, I’m not sure my chances are good.

  • http://aol.com Martin Fenn

    yo come on g

  • Dirtybird

    Have him back up a little bit next time!

  • http://digitalthread.com AlbertBarr

    @Ben Osbourne: Nice spineline then. I mean it is photographed by Martin Schoeller, the GQ look had to be what was up. “I’m feelin’” the new SLAM cover as David Aldridge would say.

  • http://digitalthread.com AlbertBarr

    I actually went to Schoellers online portfolio and there is a hilarious photo of the Pistons championship team from the 2000′s all wearing afro wigs to match ben wallace. Even Larry Brown…hilarious.

  • Jordan man

    Its alot like the Jordan cover from 2001

  • http://www.euroleague.net/competition/all-decade/main-page/i/65216/4259/euroleague-all-decade-candidate-dimitris-diamantidis?lang=en&itemid=65216&mid=4259&tabid=1143&itemname=EUROLEAGU DIMITRIS DIAMANTIDIS(click on my name)

    @Ben Osborne…..:this rank is the most propable, Kobe definitely (and 100% rightfully IMO) has an edge over every other current player. I just think that his edge over Lebron is much bigger than the media/NBA wants us to believe….i know that you cannot give me the actual data (even if you had access to them) but at the same time the number of covers in this business (magazines) speak by itself. Anyway, thanks for answering.

  • http://slamonline.com Ben Osborne

    @Martin: We get a lot of letters. I don’t recall yours. Feel free to re-send (trashtalk@harris-pub.com if you want to email).
    @Jordan: That cover was black and white and we bought it from the photog. This one was shot for us, which is a great feeling.

  • http://slamonline.com Mo Money Bizzes

    Luv this cover. So freshhh. What a look. Like the Melo one in its uniqueness. But even better.

  • http://slamonline.com Lang Whitaker

    Uh oh, MMB actually likes something.

  • The Wize

    The child prodigy who has no real friends (no possibility of verifying that haha), eschews the idea of team but gathers a strong supporting cast who need him to be number 1, was lauded with praise upon leaving school and steadily went about becoming the greatest to ever do it…but at what cost?! Refusing to enter the fray against (the order of the) Phoenix.

    Tell me he wasn’t pulling this face all through the playoffs last year: http://www.linternaute.com/sortir/cinema/diaporama/06/casting-harry-potter-5/voldermort.jpg

    and I hadn’t even thought about the snake thing hahaha he claims to speak a variety of languages…english, italian, spanish, and…parselmouth????

    Plus he is pure evil.

    Only joking.

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