Under Armour Announces Partnership With Seton Hall


From our friends at Under Armour, who today announce a multi-year partnership with Seton Hall University athletics, including the hoops squad:

Seton Hall University and Under Armour, Inc today announced that the global leader in sports performance and innovation will be the exclusive outfitter for all Seton Hall varsity sports teams, beginning July 1, 2014.

As part of the multi-year agreement, Under Armour will design and supply the footwear, apparel and equipment for training and game-day uniforms for each of the university’s men’s and women’s 14 varsity athletics teams starting in the 2014-15 season. The comprehensive agreement also includes marketing and promotional opportunities.

“We are thrilled to align Seton Hall Athletics with such a prominent brand and industry leader,” said Seton Hall University Director of Athletics Patrick Lyons. “We strive to provide premier resources for our athletic programs in order to compete at the highest level, and we believe this partnership demonstrates our commitment to achieving that goal.”

Lyons continued, “This collaboration will greatly benefit our student-athletes, affording them access to the highest quality apparel, footwear and equipment that is built with the latest technology to allow for a competitive advantage on the field of play. Under Armour is equally devoted in contributing to the success of our teams and student-athletes, which has been affirmed through their dedication to this partnership.”

“As one of the founding members of the powerhouse BIG EAST Conference and an esteemed athetic and academic institution with an impressive legacy of success, Seton Hall is an ideal addition to our roster of NCAA partners,” said Nick Carparelli, Senior Director, Collegiate Sports, Under Armour. “Under Armour is proud to provide our state-of-the-art performance innovations to Seton Hall University student-athletes and to partner with them as we advance our mission to make all athletes better.”

Seton Hall represents Under Armour’s fourteenth Division I all-school partnership, a roster that includes the University of Notre Dame, US Naval Academy Athletic Association, University of Maryland, Auburn University, St. John’s University and the University of South Carolina.