Our friends at VILLA recently teamed up with rapper and sneakerhead Wale. Read more about the partnership in the press release below:
“Committed to steadfastly establishing partnerships that empower youth to pursue their personal greatness, VILLA, the nation’s premier lifestyle retailer, has announced a new partnership with Wale. VILLA and Wale have a shared passion for challenging social and fashion norms. Together we will deliver remarkable fashion moments and inspire members of our community to achieve their dreams.
VILLA has delivered high profile product collaborations with brands like Timberland, Adidas, Reebok, Starter and Stance. Wale is universally recognized as a fashion influencer. ‘Wale lives at the intersection of music and fashion. He is truly passionate about sneakers and clothing. VILLA is excited to partner with Wale and further elevate the design and storytelling of our product collabs.’—Patrick Walsh, Vice President of Marketing, VILLA.
‘The partnership made sense. Villa has a track record of working with brands to curate some of the best collaborations,’ said Wale. The first VILLA/Wale collaboration is slated to release at the end of June.
VILLA is committed to being an optimistic, positive movement that empowers youth with the resources to achieve their dreams. ‘Our partnership with Wale extends beyond great product stories. We are working together to help youth stretch beyond today’s limitations and reach their full potential,’ said Patrick.
As VILLA expands into new neighborhoods across the country and introduces itself to new communities, the customer is always at the forefront. We are excited that Wale is part of our growing movement and will help us to further elevate the customer experience.”