Kicks: adiPower Howard Officially Unveiled

by November 03, 2011


Superman’s gotta wear something on his feet. As of today, that footwear is the adiPower Howard, the latest joint launch from Dwight and adidas. It takes a lot to support one of the L’s most dynamic physical specimens, and equally as much to keep one of the entertainer in him happy. So behold, the adiPower in all its glory. The new sneaks aren’t too far a diversion from Howard’s past models, but there are some changes. The details from adidas:

The adiPower Howard is the third signature shoe for Dwight, and features a SPRINTSKIN upper for increased strength and reduced weight and Z-Torsion technology for stability on the court.

Each shoe features the number 12 on the outside ankle support area. The three stripes are broken into separate pin lines inspired by his jersey. Dwight’s signature is placed at the top of the tongue and numbers 1 and 2 are placed on the base of the tongue on the right and left shoe respectively. The sockliner features the famous grin of this known funnyman.

The adiPower Howard is available at retailers starting today for $100. You can pick them up at Foot Locker , Eastbay or Two additional colorways will be available soon—black-on-black on November 10 and black-white-and-blue on December 1. And make sure to watch Dwight give his personal (and hilarious) review of his new kicks, on gallery slide No. 5.