Reebok Classics Ventilator ‘Day Glo’ (KICKS)

The Reebok Ventilator was originally released 25 years ago, incorporating Hexalite technology to create more shock-absorbing comfort for runners. In truth, the sneaker was way ahead of its time.

In 2015, the Ventilator remains a classic silhouette—only it’s more streetwear than sprinting these days. The latest colorway of this Reebok Classic, the Ventilator Day Glo, is a bold neon take on the iconic kicks.

You can cop it starting today ($75 men’s, $65 kids) at and most Reebok retailers. #beventilated