For the second colorway of his signature sneaker, James Harden popped up at the Santa Monica adidas store to pick up the tab for a few lucky sneakerheads waiting in line for the “Pioneer” 1s. After that, he made a stop at Nice Kicks for a West Coast style block party with food, hoops, custom art by @thankyoux and performances by DJ E-Rock, DJ Justin Credible and DJ Mustard.
In New York, those lucky enough to be in attendance got an intimate performance from Jeezy and art by @askewone at the adidas x Foot Locker Harden Vol. 1 launch party at NYC33. In Atlanta, Wheeler High School hosted their Harden Vol. 1 celebration with @occasionalsuperstar designing Harden-themed art posters and DJ Esco spinning for thousands of high school basketball players.
The “Pioneer” 1s are available now at adidas.com and Foot Locker for $140.