Today, the Jordan Brand launched its NBA All-Star Weekend consumer experience at Pearl Pavilion, right across the street from Madison Square Garden. Guests included Carmelo Anthony, as well as footwear designer Tinker Hatfield and Howard “H” White, who together took part in a Q&A.
Check out the above photos of the venue’s Hallway of Greatness and much more, courtesy of Jordan Brand.
In addition, SLAM was there for a sneak peek yesterday and snapped a few photos of our own.
Legendary Nike designer Tinker Hatfield talking 30 years of Air Jordans! @Jumpman23 pic.twitter.com/YtUioxYSV0
— SLAM Magazine (@SLAMonline) February 12, 2015
Jordan III sketches in the @jumpman23 space in NYC. A MUST-GET for future @SLAMonline edit use. pic.twitter.com/oFC1wWXqNa — Ben Osborne (@bosborne17) February 12, 2015
*Jumpman emoji* pic.twitter.com/q2ejRCeKmY
— Abe Schwadron (@abe_squad) February 12, 2015
Amazing MJ history display at the @Jumpman23 Pearl Pavilion in NYC with an assist from the Nike archives. pic.twitter.com/l0Zaqvgons — SLAM Magazine (@SLAMonline) February 12, 2015
More great MJ photos. #WeAreJordan pic.twitter.com/XwRAxmBfPU
— SLAM Magazine (@SLAMonline) February 12, 2015
Fan experience here at @Jumpman23‘s Pearl Pavilion includes a chance to recreate MJ’s most famous shots #WeAreJordan pic.twitter.com/FL8AAfJHic — SLAM Magazine (@SLAMonline) February 12, 2015
