The rebranding in The A continues—the Atlanta Hawks revealed a new court design Thursday night.
— Atlanta Hawks (@ATLHawks) September 24, 2015
Neon touches, a stylistic nod to the team’s new uniforms, are featured on the hardwood.
From the press release:
The court incorporates both Volt Green and Georgia Granite Gray, two colors we unveiled with our new identity over the summer. The playing surface remains similar to last season, with our partial primary logo at center court. The only change is the Torch Red lanes, which now incorporate our newly-designed feather pattern.
The outskirt of the court is where fans will notice the biggest change. Gone is the navy blue, replaced with the gray feather pattern bordering the playing surface. ATLANTA HAWKS is still written along both baselines, but now in Volt with a Torch outline, and in the Club’s new lettering. Our new ATL wordmark, also in Volt with a Torch outline, is at the center of the sideline across from the scorer’s table.
Hawks fans will have their first opportunity to see the court in person on Oct. 3 when we hold an open practice. It’s free to attend, and you can RSVP here.