by Marcel Mutoni

It’s not often that a pro franchise’s front office is brutally honest with its customers. After all, they have tickets and merchandise to sell, and the surest way to do that is to convince these folks that you’re going to the postseason. Living in these economic times, this message of hope is especially critical.

Don’t tell any of this to the New Jersey Nets, however, because for them, honesty is apparently the best policy. When asked what to expect of his squad this season, team president Rod Thorn had a sobering message for the fans.

From the Star-Ledger:

“I think you’re going to have to win almost half your games probably to make the playoffs in the East this year,” Rod Thorn said this morning.

And your team can do that? “On paper, probably not. But our goal is to improve as we go along and get better, and I think we will do that.”

New Jersey Nets Basketball: So exciting, it hurts!

In other Nets news: Looks like team owner Bruce Ratner is tired of losing money, but is having a tough time finding a buyer.