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Wednesday, August 1st, 2012 at 9:45 am  |  41 responses

The Answer IV Returns

Allen Iverson talks about the August 10th re-release of the iconic Reebok Answer IV.

by Tzvi Twersky | @ttwersky

It takes a lot to make a classic. Take the Reebok Answer IV for example.

Created as the fourth iteration in Allen Iverson’s signature line, the Answer IV got off on the right foot towards being a classic. Actually, it got off on the right pair of feet. Specifically, those of an in-his-prime Iverson, who wore the sneakers during his 2000-2001 NBA MVP campaign.

“Of all the awards I captured in my life, in my career, it was none like that one,” Iverson said at a mid-July Reebok photoshoot (complete still and video footage of the shoot are available in the gallery above). “[Winning] it was like a great tribute to all of the people that helped me get to that point. My family, my friends, all the teammates that I played with, all the coaches that I’ve ever had, my fans, you know, everybody besides me that contributed to getting an award like that.”

There’s a chance that the IV’s might have become classics off the strength of AI’s co-sign and MVP season alone. But it certainly helps that there is an iconic moment attached to them as well.

“I was just into the game at that point,” Iverson said, setting the scene for the way he recalls his unforgettable crossover, jumpshot, stepover, of Tyronne Lue in Game 1 of the 2001 Finals. “We were battling during that game, me and him. Basically every time we played against each other, he always took a challenge when it came to me and tried to give his team what it needed to help them win. He stepped up to the plate, and I was hyped up at point.

“Once I hit the shot, he was right there and it was just a reaction. The strangest part about that is, me and him were big-time enemies when we played against each other; now we’re the best of friends.”

Between the strength of the player (Iverson) and the play (the stepping over of Lue), the IV’s were bound to go pop up in historic images and videos. It helps, though, that they were created with flashbulbs in mind.

“We created the shoe [with] 3M Reflective shock (a synethic material on the upper and paint on the midsole),” says Krinsky, “because we were really always wondering what the shoe would look like if it was shot, flashes going off around the arena. So there are a lot of shots of that shoe with the reflective. You can see some really great shots taken.”

Throw in the ONLY THE STRONG SURVIVE imprint on the outsole (based off of one of Iverson’s original tattoos) and the over-lace zipper, and the IV gained classic status for its look as well as its play.

“From a fashion perspective, we added the zipper,” Krinsy said. “Kids could lace it up when they were playing, and they could zipper it down with jeans when they weren’t playing. It became a very strong fashion look for us. The other thing that was really cool… that shoe took color really well. We did white/black, we did black/white for the NBA Finals, we did black/silver, we did white/navy, we did white/red. There were just so many colors we could do with that shoe.”

It takes a lot to cop a classic too, but here’s your chance.

On August 10th, 2012, 11 years after Iverson rocked the Answer IV’s all the way to the NBA Finals, Reebok will be re-releasing them in the original white/black colorway as part of a one-time drop at major retailers, that includes Foot Locker, Finish Line and Champs. They will retail for $115.

“I was just happy to have my own shoe,” Iverson laughed at the recent IV shoot. “That was my dream, that was one of my biggest dreams.”

“It’s great to be retroing these shoes for a new generation of kids,” Krinsky said that same day. “The AI franchise, I think, is going to be a big success for us.”

TO SEE AND HEAR MORE FROM IVERSON AND KRINSKY, SCROLL THROUGH THE PHOTOS AND VIDEOS, ALL SHOT RECENTLY, AT THE TOP OF THE PAGE.

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  • Aamir K.

    PLEASE AI, come back to Philly, mentor Jrue, Evan, Mo Harkless, Moultrie, Maalik Wayns, etc.

  • http://www.stillonthebench.blogspot.com TR

    These are cool, but I wish this guy was on Nike back in the day. Seems like a lot of their old stuff has a timeless look to it.

  • http://bebe310.blogspot.com/ anonymous

    ATLANTA, DALLAS, PHILLY OR SOME OTHER NBA TEAM: SIGN ALLEN IVERSON ASAP. FANS WANT AI BACK IN THE NBA 2012-13 #TEAMIVERSON #BAB BRING ALLEN BACK

  • http://redoftoothandclaw.ca/ niQ

    Classics.

  • heartlandG

    Drop dem navy ones and im coppin!

  • http://friendhour.tumblr.com CRAMZY

    dude gone be 50 and I’m still gone be mad that he can’t get a look. Just a look! I need to enroll in an Allen Iverson apologist support group or something.

  • trueballer4life

    ITs a SIN not seeing AI on the courts anymore..!– nba’s got to stop blackballing this man..- he’s 1 of the best ball players to ever this game has seen..! ‘YO STERN BRING THE ANSWER BACK!

  • cousinchauncey

    Love these, hope they have the original DMX “airbag” cushioning, the 2006 Eastbay retro IV’s had DMX foam instead.

  • http://www.twitter.com/_dfrance dfrance

    Him and Nas are two dudes that never age. He’ll forever look 20. lol. Not really a fan of these kicks tho. Mad I missed out on the Questions that dropped a few months ago.

  • http://redoftoothandclaw.ca/ niQ

    @dfrance. The Questions have been re-retroing ever 2 years or so. So you’ll get your chance in a few years lol.

  • http://bebe310.blogspot.com/ anonymous

    can`t believe Iverson hasn`t gotten a look yet from an nba team. that`s alright though we only about a month into free agenct even though it seems like we further. the free agency period is still young now in the first day of August. I can see AI fitting in well for about 10 teams. THE BLACKBALLING NEEDS TO END NOW. BRING ALLEN IVERSON BACK TO THE NBA THIS MONTH (SUMMER) #BAB

  • 23

    Lmao in 20 years people will still be complaining that Iverson should be in the NBA

  • djb

    @23 probably right which is one reason why AI should return to the nba because his “Blackballing” has been the elephant in the room during the offseason free agency periods and regular seasons. it will continue to be so even after his retirement – if AI doesnt return, the nba will forever have to answer to this “Blackballing”. so some nba teams need to go ahead and offer AI a contract to end the suspense and assumption that AI is in fact being “Blackballed”.
    .
    the top reason why AI should return to the nba is because he is 100% healthy and his physical fitness is sufficient to the point where he only needs a training camp to be ready for the 82-game regular season. he is not out of shape like many nba players going into training camp and the regular season. and when AI is healthy and in game shape he can put up anywhere from 12-20 pts a game – a modest, safe prediction imo.

  • ByAnyMeansNecessary

    Easy to see why he always had great control of the ball. Along with his God given skills, his hands are huge. Favorite player of all time and a top 10 SG of all time. Dragged that Sixers team to the Finals with an aging Dikembe Mutombo as the next best player.

  • Drig

    ^^ 20 pts a game at his age isn’t quite possible. I’d say he would be a good spark off the bench. OFF THE BENCH AI…If AI can live with that and not stir things up, then I think he could be a great sixth man.

  • Antonio

    Allen Iverson must return to the league this summer, blackballin Stern¡¡¡. Fans want the return now. Fisher, Grant Hill, Billups, Nash… they still in the game, and AI? WHY? INJUSTICE AND SHAME.

    Iverson right now is better than 80% of guards in the league, he just needs a training camp.

    RT twitter search for Allen Iverson Fans. let`s come together and rally for the nba. Fans will win the war against the média and against Stern, One mission: Return’s Allen Iverson to the nba 2012-13.

    #BAB #BAB #BAB #BAB #BAB #BAB #BAB #BAB #BAB #BAB #BAB #BAB #BAB #BAB #BAB #BAB #BAB #BAB #BAB #BAB #BAB BRING AI BACK

    ALLEN IVERSON BEST PLAYER IN THE HISTORY, NOT CP3, NOT WESBROOKS, NOT LEBRON, ALLEN IVERSONNNNNNNN ONLY AN THE ONE.

  • http://gmail.com z

    cosign cramzy man, i’m such a huge fan of the answer, he meant alot to me, over the last decade, and i’ll never forget watching him drain that jumper over lue as a little kid. BUT it probably is over for him careerwise in the league at this point. i agree that he probably was blacklisted to a certain extent, but the thing that us AI apologists need to be cognizant of is that allen coulda made some different choices that woulda made his own life easier. He made mistakes. if we can’t concede that much, then we are doing ourselves a disservice, and failing to acknowledge the growth that al’s made.

  • anonymous

    @z great post. I`ve acknowledged time and time again that Iverson has made mistakes in being too outspoken and stubborn at times but Allen has manned up and owned up to his mistakes. mistakes that are over 2 years old at this point. mistakes that AI hasnt made include: bringing a gun into the locker room (orl – 2011, mem – 2012); being a menace to the league with the palace debacle, elbow to harden`s head & numerous other inexplicable deeds (lakers), and giving up on a team only months removed from the nba championship for unexplained reasons (dal – 2011, clippers – 2012). arenas, artest and odom have all been given opportunities to redeem themselves. everyone makes mistakes but you don`t dwell on them for years after the fact. you get over them. you move on. everyone deserves an opportunity to redeem themselves and to resume, resurrect their careers/lives. Allen Iverson is no different. Bring Allen Iverson Back to the nba 2012-13. The fans want him back and the game needs him back on the court #BAB

  • anonymous

    @drig AI isnt the avg 37 yr old player bec he doesnt have the mileage of an avg playr in his late 30s. thats y his return is needed because it`s intriguing to fans: how good will Iverson b when he returns? How much does he truly have left? The only way to get the answer to these ?s is through observation and the only way to observe Iverson is through his nba return 2012-13. http://bebe310.blogspot.com/2012/06/allen-iverson-vs-2011-12-nba-guards.html

  • anonymous

    this is not an apologist group for AI fans but it is a pro-Allen Iverson Campaign. Via twitter: Support the Worldwide Rally to Bring Allen Iverson Back to the nba this summer. Follow the Rally on twitter @ceceive333. #teamIverson #BAB BRING AI BACK

  • http://bebe310.blogspot.com/ anonymous

    @drig your response is quite presumptuous yet lacking in confidence and basis. “20 pts a game at his age isn`t quite possible” I know of a few players in their late 30s that averaged 20 ppg: MJ (38,39); Kareem (36,37,38); KMalone (36,37,38,39). Somewhat like MJ, AI hasnt played in the nba since 2010. He played all 82 gms in 2007-08 (32); 57 in 2008-09 (33); 25 in 2009-10 (34). AI isnt the avg 37 yr old player bec he doesnt have the mileage of an avg playr in his late 30s. thats y his return is needed because it`s intriguing to fans: how good will Iverson b when he returns? How much does he truly have left? The only way to get the answer to these ?s is through observation and the only way to observe Iverson is through his nba return 2012-13. Click my name and look at blog posts dated: May 18, 19 and 20

  • bluedragon

    Allen is in denial. he is still making excuses for ruining his basketball career. kinda sad but he surely had ppl in his ear his whole life telling him he was always right and everyone else was wrong.

  • don

    i’m excited for this shoe!

  • titanic

    too hyped for Iverson`s shoe and the next step in his nba career. hes such a likeable down to earth person. the average person can relate to him. hes not afraid to make mistakes but real enough to acknowledge his faults. AI is a strong-minded individual which has allowed him to shake off doubters, critics and haters through his entire life. we (fans) truly miss AI and the nba has been dull since he last played in 2010. we need AI and his personality back in the game. nba executives need to offer Allen Iverson a contract. Bring Bubba Chuck back to the nba this summer #BAB

  • Drig

    @anonymous……Seems like I didn’t properly state what I was thinking….In order for him to get around 20ppg, you’d need him to be one of your primary scorers and take around 15-17 shots per game. That’s impossible on any contender. Now, let’s look at the bottom teams. Why would they let a 37 odd year old player be a primary scorer and help them win at best 7 odd more games a season for the next 2 odd years rather than tank a season if they haven’t got any good youngsters, get a good draft pick and by extension, a good draft player and ensure their development by letting the game go through them and letting them find their game by giving them heavy minutes so that they can hopefully feature a good deal in that team’s future plans??? Anyway you look at this, he’s only gonna be a bench player. That is what I meant by age being detrimental. I know he doesn’t have as much mileage as a 37 year old Kobe would lol…..

  • http://bebe310.blogspot.com/ anonymous

    @drig you`re making the same hypothetical assumptions you made in the earlier while using flawed logic in assuming once again that something is “IMPOSSIBLE”. a 37 yr old posting 20 ppg on a contender is not “IMPOSSIBLE” it is just “UNTHINKABLE OR UNIMAGINABLE” to some. averaging 20 ppg on 15-17 fg per gm is yet another presumption on your part since ppg depend not only on shot attempts but fta, ft%, 2-pt fg%, 3-pt%, 3-pt attempts as well as other factors not listed on the stat sheet like shot difficulty. AI averaged 26.4 ppg, 19.0 fga, 9.7 ft attempts shooting 80.9% from the line in 2007-08 w denver on 45.8% shooting from the field. the ppg to fga difference between 26.4 and 19.0 is 7.4 where as your prediction suggest a slighter difference of 3-5.
    .
    the rest of your post is a little perplexing but it seems like an over-analysis of a hypothetical situation where you have ruled out the chance that AI could avg 20pts for a contender based on primary scorers` age and shot restrictions. then ruled out the same scenario if he was on a non-contending bottom feeder based on age restrictions and future development/tanking. didnt see any mention of mediocre teams (5-8 seeds) but thats fine.

  • http://bebe310.blogspot.com/ anonymous

    you also restricted AI to a reserve role based on age alone (suggesting that all players in their mid to late 30s should be coming off the bench). in 2011-12 some older players that started include: fisher, garnett, rallen, pierce, bryant, nash, hill, rbell, billups, artest, kidd, vcarter, terry, manu, bdavis, hamilton, brand, jamison & hedo. age is just a number. I would take a 37 yr old AI over many of the players listed above and some plyrs in their late 20s and early 30s because AI`s body has a higher probability of holding up in 82-gm season. Imo AI has a physical and mental toughness that is unmatched by any current nba player and his body has had 2 yrs to recover and reboot itself. hes a young 37 to say the least. physically hes closer to a 34, 35 yr old because he hasnt had the wear and tear of regular season since 2008-09. ghill is a prime ex of this principle. it is simple logic when you are not on the court you are not physically aging because your body is resting and rehabilitating.
    .
    dont know why you mentioned kobe but imo kobe is light yrs away from playing at 37. he is abt to b 34 in Aug and he will be every bit of 34 and then some (for all the postseason games hes played). kobe has accumulated much wear and tear throughout his career and he continues to do so at the Olympics.

  • ish

    like it was stated, a lot of dudes had chances to redeem themselves. but what i cant understand is what did he do that was so bad? u cant say he was selfish and not a team player, because that team in philly would have never been competitive if he was this monster they made him out to be. i dont think he has done anything that bad that warrants him not even getting an invite to a camp to even see if he got anything left. if mike bibby could play like he did for those last two season, hell then this man definitely deserves to get a chance to ball. they need to stop saying he is washed up because of his age. i kno for fact age aint nuthin but a number. im 42 and i can still out ball cats half my age so we need a better excuse than that to keep him out. let the man get a chance an show what he can do.

  • Drig

    @anonymous……Name me one contender that would be fine with AI taking around 15FGA per game. Even off the bench. None. BTW, I’ve removed Chicago and Boston off the list of contenders for next season to make things clear ( Removed Boston because this time I really really believe they are too old lol ). Again, providing quality minutes and providing quality scoring are two entirely different things and I stick by my statement of him not being able to get to 20ppg. You’re right about choosing AI over everyone as a BBall player. No doubt about it. But it doesn’t change the fact that no team would be happy to have a 37 year old ( YES. It DOES play a role for non-contenders ), who could at best offer 3 years of about all-star level play (best case scenario) if they want to become a contender in the near future. Also for the last time, what I’m thinking isn’t IMPOSSIBLE or UNTHINKABLE etc. Infact, I’m pretty sure all GMs probably do think along the same lines as me.

  • Drig

    Re: players older than AI who play……Aside from Kobe and PP, I don’t think there’s ONE guy who’s close to averaging 20 PPG. Thre’s no way in hell he’ll be given the leash Kobe and PP are given. I didn’t mention anything about the 5-8 seeds because IMO, he doesn’t make any team there a contender. And because most 5-8 seeds that I can remember off the top of my head are either over the cap or are determined to get young quality players. Toronto might be okay with AI but with DeMar there…. I dunno if that’s a good thing…..

  • http://bebe310.blogspot.com/ anonymous

    @drig not sure if you understand the concept of presumptions and hypothetical “what ifs” and the fact that you can`t base your argument on these 2 principles since they both rely on one`s opinion rather than observation or fact. presumption #1: a prerequisite of 15 shots p g to avg 20 ppg for AI. presumption #2: a contender not wanting AI to take so many shots solely due to his age. presmption #3: chicago & boston will not be contenders in 2012-13. are your presumptions correct? I have no idea but I hope I have the opportunity to find out. your argument is subjective (opinionated) therefore flawed. if you had objective evidence your argument would have been much stronger and convincing but thats fine. you don`t BELIEVE that AI will avg 20 ppg for an nba team if given the opportunity however your lack of faith doesnt make the task IMPOSSIBLE.

  • http://bebe310.blogspot.com/ anonymous

    @drig I agree with djb`s previous statement. AI is definitely capable of posting 12-20 pts a game for an nba team even at 37. whether AI will avg 12 or 20 pts is unknown but fans want the chance to see just how much AI has to offer on the court? I can only hope that hes getting enough work in at the nursing home since 37 is the new 70 according to Iverson critics. click on my name and look through the blog posts dated: April 29 (Hamilton), May 16 (Part 1), May 18, May 19 and May 20. ALLEN IVERSON NEEDS TO BE SIGNED BY AN NBA TEAM THIS SUMMER #TEAMIVERSON #BAB

  • http://bebe310.blogspot.com/ anonymous

    @ish I dont understand what Iverson did that is deserving of this type of treatment either. thats why “Blackballing” has been used to describe this situation of AI not even being given as much as invite to a training camp in the last 2 yrs which is all he wants. AI left Memphis after 3 games thats was a mistake. the Detroit was media hype and a successful attempt by dumars to shift blame away from the horrible hiring of 1st yr coach Michael Curry who was publicly criticized and labeled as the problem by both AI and Rip. the second stint in Philly went fine by the admission of the players and coaches. the leave of absence after 25 games was the best decision for AI and his family. thats it. though there is no hard evidence (like an admission) that AI is being “Blackballed” there are too many coincidences that cannot be justified since AI`s age is a cop out along with every other reason ppl have offered as to why AI is not in the nba. give Allen Iverson a chance to show what he has left. click on my name and watch Allen Iverson 2012 The Resurrection posted April 9.

  • NETTA FELDER

    #TEAM IVERSON TILL I DIE

  • SHA EMPERESS

    I WANT THOSE!!!!

  • http://slamonline.com bambam

    Growing up in the AI era It’s hurts not to be able to see him play again because hands down he was the BEST! PG/SG to play the game. He was exciting to watch and you always could depend on him breaking some ones ankles.I would’ve love to watch him go at Rondo, CP3, Dwade i’m thinking true high lights some one would be needing a walker by half time.
    Really hate to see him go but LOVE that shoe, maybe he’ll work with AAU or coach.

  • Compton 310

    AI Was and still is the truth. The best lil big man i have ever seen play ball. Those Philly teams he was on where Garbage. Dikembe was the only besides AI That where all stars. Anybody remember Jumaine Jones, Rodney Buford?

  • Antonio

    BLACKBALLIN ABOUT ALLEN IVERSON, INJUSTICY AND SHAME DAVID STERN. FANS WANT AI COME BACK TO THE LEAGUE, NBA ISN´T THE SAME WITHOUT HIM, AS RIP HAMILTON SAID: IVERSON IS BETTER THAN 75% OF THE GUARDS IN THE NBA, HE STILL CAN TO SCORE 15 POINT AND 6 ASSIST, I´M SURE.
    NOT CP3, NOT WESBROOKS, NOT LEBRON, NOT WADE… WE WNAT ALLEN IVERSON, THE REAL CROSSOVER AND THE BEST CROSSOVER EVER. SHAME OF ESPN, ALL THE PRESS, GENERALS MANEGER AND STERN, STERN MANIPUILATE TO THE LEAGUE, I REMEMBER WHEN STERN DESTROYED CAREER SPRENWELL, THE SAME IVERSON.

    FREE AGENCY IS OPEN AND IVERSON IS THE BEST FREE AGENT, HE JUST NEEDS A TRAINING CAMP, AND WHEN HE´S IN THE SHAPE, HE WOULD PLAY AS IF I HAD 20 YEARS.

    THE GAME NEEDS TO ALLEN IVERSON, ONE OF THE BEST WARRIORS FOREVER, AND EVEN SOME THE DENIAL, A FUTURE HALL OF FAME.

    STILL THE ANSWERRRRRRRRRRRRRRRRR #3

  • Sam Skei

    WHAT UP TO ALL AI FANS, NBA JUST BRING THE ANSWER BACK TO LEAGUE, YOU KNOW HE’S THE REAL DEAL!!!!!!!!

  • hyperactive

    BRING AI BACK TO THE NBA. FANS WANT TO SEE ALLEN IVERSON IN THE NBA!!!!

  • Pingback: Ballislife.com – Throwback Thursday: Iverson and the Iconic Step Over

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