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Tuesday, March 23rd, 2010 at 9:00 am  |  32 responses

Nets CEO Clashes with Nets Fan

by Marcel Mutoni / @marcel_mutoni

The New Jersey Nets are on pace to become to worst team in NBA history. To say they have issues on the court would be a laughable understatement. They’re trying to sell the idea that the future of the franchise — what with a brand-new arena, and potentially some great free agent signings this summer — is as bright as can be.

Unfortunately, they keep tripping over their own feet. Case in point: last night, during their latest loss, this time to the Miami Heat at home. Brett Yormark, the team’s CEO, got into a yelling match with a fan wearing a paper bag over his head.

The Daily News has the report:

The Nets have been in the bag for months. Now their fans are, too, and that was too much for one team executive to take. Between the third and fourth quarters of Monday night’s 99-89 loss to the Miami Heat at the Meadowlands, Nets CEO Brett Yormark got into a heated confrontation with a fan wearing a bag over his head who was sitting in the second row across from the Nets’ bench.

The fan claimed that Yormark asked him why he was wearing the bag and that when he sarcastically answered, “Because the Nets are so good,” Yormark snapped at him. A Yormark spokesperson said he did not have any comment. What could he say, anyway? Yormark’s team fell to 7-63 last night, remaining on pace to break the NBA record for futility, set by the 1972-73 Philadelphia 76ers, who went 9-73.

The pictures in the article show that the fan who was scolded for having a little fun can clearly afford the good seats, meaning he’s probably not a candidate for one of the team’s ridiculous marketing ploys.

Those are probably not the kind of people you want to antagonize, Mr. Yormark. Just sayin’.

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  • Ken

    Can’t blame the fans for doing that, but I also understand the team president being under a lot of stress too.

  • http://Slamonline.com Mvp23100

    If their that bad stay your ass at home

  • riggs

    if theyre that bad what does that say to the person watching them

  • Justin

    Good Lord, it’s something that fans have done for decades when their team is playing bad. If the CEO wants to get mad about it, he should do something to make his team better and not take it out on some of the few fans that are showing up

  • http://thekobebeef.wordpress.com LDR4

    Dude should be happy people care enough to show up and heckle the team. Once they stop caring no one will show up. I wonder how empty the place is when the Timberwolves come to town.

  • JoeMaMa

    Second row behind the Nets bench. So the guy bought an expensive ticket, paid for transportation, and likely bought refreshments, just to hate. He then went home and killed a puppy dog while spitting on a bible.

  • http://slamonline.com Ben Osborne

    First off, this picture on the homepage might be the funniest pic I’ve ever seen on this site. Props to Marcel for the find. As for Brett Yormark, well, I’ve never been a big fan.

  • Exile

    Whatever. Fans do this all the time. Fans of a historically horrible team have the right to express their frustration.

  • Exile

    Whatever. Fans do this all the time. Fans of a historically horrible team have the right to express their frustration.

  • peter

    How do you stop the “You might be interested” links on the left side of the page from appearing over the text? Happens on all articles for me.

  • Hangtime Hec

    @Peter. Let the page finish loading, dont scroll down if its not finished.

  • Sparty’s Law

    Nice one, Yormark. Now this guy’s going to show you by not renewing his overpriced season tickets.

  • peter

    Thanks Hangtime

  • Brickshooting J

    Let’s look at the bright side of things: there’s still such thing as a Nets fan.

  • http://slamonline.com Chris O’Leary

    Would you be able to make out what the guy in the bag is saying? Or did he take the bag off to argue?

  • NJ4Life

    So you’re telling me the NJ fanbase that has been with this team for 40 years, who’s ownership group screwed them and is moving their team isn’t allowed to show their frustration? You’re telling me the the Nets CEO, who can’t wait to see this team get to Brooklyn fast enough, is baffled by the fans being pissed off? Enough Brett. The Nets were NJ’s team until you became Ratner’s pet. Now we’re a “regional” embarrassment and not just a Jersey embarrassment. Take your B.S to Brooklyn and leave NJ with our Before-Ratner memories.

  • LA Huey

    What self-respecting man even attempts to communicate with complete stranger that is wearing a paper bag over his head? smh

  • Joe

    The guy was probably there to watch Dwyane Wade play, in all honesty. I know he had a Nets jersey on, but that probably one of those “I’m going to an NBA game tonight, let me throw on my NBA Jersey” situations. (plus he probably bought that jersey back when they were in the finals)…….Thats the only reason people go Nets games and T-Wolves games and Pacers Games; it’s because of who’s coming to town, not the actually home team.

  • http://www.youtube.com/watch?v=m7_96aJoIGo Starbury

    afford the good seats? they were the only guys there, so they helped themselves to the nice seats.

  • NJ4Life

    @Joe: Just so you know, the picture slam is using isn’t from last night. It was from December, when we went 0-18, around xmas. Hence the santa hats. Last night the guy had on a nike shirt and his buddy had a Nets t-shirt, no player specified. So I’m gonna say they were Nets fans.

  • doyouwantmore

    “If they’re that bad what does that say about the fans watching them?” – It says that they’re real fans who stick with their team through ups and downs. Basically they’re the opposite of Laker fans.

  • Th3_R3al_Chris

    What would the CEO have done had they been wearing Heat jerseys?

  • Dfrance

    I know everyone is saying that the fans have a right to voice and display their displeasure with the team, but doesn’t the CEO have a right to stick up for them as well? I know if I was a NETS player and saw my CEO arguing with a fan with a paper bag over his head, i’d be happy that he’s sticking up for me even though we’re sucking.

  • WolfNast

    Is there any way you guys could embed the pictures on the homepage into the article?

    That would be tight.

  • A l a n

    Those guys are real fans. Always with the team. Even now. The easiest thing would have been just staying at home leaving the team alone with it’s miseries.

  • dankNugs

    Man that’s tradition, if your team is one of the most awfull the league has ever seen the paper bags need to come out.

  • http://www.slamonline.com/online/nba/2010/03/paul-pierce-and-the-celtics-hearing-boos/ L

    Nets are a joke

  • Dillan

    I thought the Nets are owned by some Russian guy

  • http://www.twitter.com/retepadam Peter Nygaard

    I’m a Nets fan, and I’d never take a shot at my team like putting a bag over my head at a game. That having been said, who is Yormark to get snappy with this guy? Yormark’s not doing his job, the team isn’t putting out a winner, and going to games is not exactly a fun experience (even compared to last year; I mean, smoke machines during the starting lineup? Come on). Still, this guy still forks over money to do so. Let him complain in his own manner.

  • truthteller

    Hov should pull a Michael jordan and become majority owner of the team and then get LeBron!

  • http://www.twitter.com/retepadam Peter Nygaard

    http://www.netsdaily.com/2010/3/24/1389053/you-cannot-out-market-brett-yormark

    And this totally earned my respect for Yormark back.

  • Pingback: SLAM ONLINE | » Nets Turn ‘Baghead-gate’ into Marketing Opportunity

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