Tuesday, February 2nd, 2010 at 11:18 am  |  183 responses

SLAM 136: On Sale Now!

There’s never a bad time for a Kobe cover…but this is a really good time.

by Russ Bengtson (@russbengtson)

Kobe Bryant sits before a group of journalists in L.A.—on the Forum floor, no less—and he’s talking about SLAM covers. Not this cover of this issue that you’re looking at now, seeing that we hadn’t shot it (or even set up the time to shoot it) yet, but a SLAM cover for that other guy who has had more covers than him, the one who retired but didn’t. No, the other one. “Y’all gotta do one with him in Philly now,” he says. “It’s a good look.”

What’s that? Is Kobe Bryant sounding…content? A little while later, someone Kobe Bryant, SLAM 136asks him straight-up about his competitiveness. Does it carry over off the court? His answer is exaggerated, delivered with that familiar half-smirk: “Noooooo, why would I do that? Not at all.” The laughter comes from everyone, most of all Kobe himself. It’s pushed further—someone suggests the original questioner challenge Kobe to a game of NBA 2K10. And just like that, playtime is over: “Yeah, you talk to Melo,” Kobe fires back, “ask him what happened with that game.” Well, that about covers that.

Last night Kobe passed mentor and friend Jerry West to become the Lakers’s all-time leading scorer, dropping 44 points on the Memphis Grizzlies. He’s reaching new milestones daily, at the point in his career where each accomplishment is something else for the Hall of Fame plaque. When he laces them up on February 8th to take on the San Antonio Spurs, he’ll play in his thousandth regular-season game. Sure, it might not happen on that night. He could miss a game between now and then to rest his fractured fingers and sprained right ankle. But that’s not what Kobe does. That’s not who Kobe is.

A long time ago, some idiot wrote the following words in the pages of this very magazine: “I’m not sure if anyone really understands Kobe Bryant. In fact, I’m not even sure if Kobe Bryant really understands Kobe Bryant.” We ran them twice, actually—the second time in our 10th Anniversary issue—and went so far as to dub him “The Enigma,” like he wore a question mark instead of a number eight. Yes, some things about Kobe were hard to understand. But his center, his essence, that should have been clear even then: Kobe Bryant wanted to be the best player to ever play the game of basketball. We were missing the tree for the forest. What idiot, what moron, what brainless hack would even suggest that Kobe didn’t even understand himself? Yep, that would be me.

If anything, Kobe can be too easy to read sometimes. Like Mike, he’s polished and prepared in interview settings, but also like Mike, he can’t keep that competitive fire tamped all the way down. He just can’t help himself. It’s funny too—the first time I sat down with Kobe for an extended interview, he insisted he was nothing like Michael Jordan. I believe the words he used were “totally different.” He was 21, just coming off his first championship, and it was clearly untrue even then, but the way he said it left no room for arguing.

Now, 10 years later, he seems not only willing to accept the comparison, but he’ll even be the one to bring it up. Near the end Kobe Bryant, SLAM 136of our Q&A session in New York, which took place after we did get him shot (by world-renowned photographer Martin Schoeller, no less) I ask him whether there are inherent conflicts between the career-long goal of becoming the best player ever and the year-to-year goal of winning championships. He doesn’t even hesitate:

“No, I think the trick is to win. For all of Michael’s individual brilliance, he never would have been considered arguably the greatest of all time had he not won. It’s just as simple as that. And to do that, you have to have some kind of luck, because you have to have teammates around you. I mean, he played with one of the all-time greats in Scottie Pippen. So you have to have a support system around you to help you accomplish those things. So I don’t think those lines are blurred at all. You have to win. There’s been a lot of great individual players in the past—Dominique Wilkins, Bernard King—these guys were talented individuals. But they couldn’t get over that hump.”

Kobe’s been over that hump four times now, placing him neatly between Magic Johnson and Larry Bird, and tied with Shaquille O’Neal. The championship question has been answered. He’s won. But he’s still two behind Jordan and he’s only been named Finals MVP once and despite all the accomplishments there’s so much left to do. After the cover discussion dies down in L.A., I ask whether winning the title last year refreshed him:

“It made me hungrier. It made me hungrier, if that makes any sense. It’s like, OK, we’ve got it. I’m in the party now—before I was outside in the street, like begging Phoenix and them to let me in. Now we got in, kicked them out, now you can’t come in. We gonna hold our house down.”

Kobe Bryant, SLAM 136

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  • http://slamonline.com Jacob J

    This mag is starting to piss me off with all of the Kobe covers. I mean he knows he is good and he gets love from fans like crazy as it is. There are a ton of more players deserving of a cover and Kobe is on the cover like every 3 issues. Come on this is starting to become bullshit.

  • Teddy-the-Bear

    What if he was being sarcstic, Lang?

  • http://slamonline.com Jacob J

    This is gay. If I see another Kobe cover within the next 5 issues Im canceling my subscription. This is starting to become bullshit!

  • Marvin

    Great cover, it’s not the usual “player flexes muscles and stares angrily outward” cover that Slam puts out on the regular. The cover is a reminder of how long Kobe has remained the standard at which every basketball player aspires to be. The stoic look on his face and signs of aging gives us a sense of the kind of person that Kobe is, which we rarely see regardless of the amount of media coverage he’s garnered throughout the years.

  • http://www.nike.com/nikeos/p/nikebasketball/en_US/signature/moves?player=kobe_bryant&move=3 Jackie Moon

    Love that you got a top-notch photographer to shoot the pix (or did Kobe demand that, you know he needs creative control!)

  • KC

    Not happy at all with the influx of Kobe/leBron covers… I need a bit more diversity in my SLAM covers, let’s get some of the great rooks on there, Evans, Jennings, Curry, etc. or how about the surging Hawks?? I think there a lot of people in the NBA that deserve their first cover rather than the 60th Kobe cover. Come on SLAM step your game up

  • http://slamonline.com Ben Osborne

    Uh, KC: Jennings was on LAST issue.

  • http://twitter.com/socalgirl24 socalgirl24

    what a beautiful cover! can’t wait to have it in my hands.

  • T-Money

    how was lebron brought in the discussion again? you guys need to let it go. everything is not a battle between the two. kobe’s stans are some insecure mofos…

  • http://www.need4sheed.com Tarzan Cooper

    another kobe cover? whodathunkit?? and why the super mega zoom? its creepy. how bout a joe johnson, josh smith, al horford, jcreezy cover? ….also, on the chip issue last season, it was dumb to put”hey shaq how my ass taste?” because kobe only tied with shaq. it would be more fitting to use that if la won another one, which they wont. TIMMY!

  • http://www.rich-imaging.com Dutch Rich

    @Lang 11:27. That’s funny!!

  • Coolah

    cant wait for this one!!

  • http://hibachi20.blogspot.com DP

    Yeah Slam keeps coming with the dopeness. Like kobe doesn’t this! Perfect timing too.

  • http://slamonline.com Allenp

    Kobe sells magazines. Yes, dude is the new Iverson when it comes to Slam covers, but man it’s a business. Slam is in the business of selling magazines so it can sell advertising.
    You don’t get newstand purcases with Joe Johnson on the cover.

  • http://kb24.com Bigi

    I like my Slam WellDone.Check.

  • http://nicekicks.com meloMan2.0

    Honestly SLAM? again? u couldn’t give someone like Tyreke the cover after Jennings just got one… or Bosh whos the best power forward in the gmae right now? or even Dirk? Tim Duncan… we all know that he’s gonna be on the cover when u guys “predict” the outcome of the playoffs, and he has a very high chance of being on the cover to recap the playoffs. Slam is starting to get really predictible

  • http://www.slamonline.com James the Balla

    Just found a HUGE miss print in the last issue of SLAM!! #135!!! On page 73 …

  • http://aol.com Martin Fenn

    Ben I just wanna say u and Lang and Ryan are the coolest and PLZ u need to put my comment in. The world (especially that dumba** in the last issue who said Kobe would end up better than Jordan)needs to know the truth. How could Kobe be the best of all time if he’s not even the greatest Laker of all time

  • Boney

    well… these pants are ruined.

    Thanks SLAM!

  • http://aol.com Martin Fenn

    Ben I just wanna say u and Lang and Ryan are the coolest and PLZ u need to put my comment in. The world (especially that dumba** in the last issue who said Kobe would end up better than Jordan)needs to know the truth. How could Kobe be the best of all time if he’s not even the greatest Laker of all time?

  • http://slamonline.com/ Tzvi Twersky

    Meloman: Bosh was in the last issue, and with his team on the brink of mediocrity, it’s tough to put him on a cover. Dirk and Reke are in this issue.
    -James: page 73 is the nba photo store page; what’s the misprint?

  • A.

    Paul Pierce may have a broken foot. Uh oh Celtics.

  • http://aol.com Martin Fenn

    Obviously Magic is the G.O.A.T. when it comes to Lakers’

  • http://aol.com Martin Fenn

    And Tzvi and Russ are awesome

  • http://slamonline.com GotHandles?

    tzvi, on the lakers magic shot, the date says June 14,2000. should say 2009*

  • http://aol.com Martin Fenn

    God I hate all the piss-offed people who are honestly acting like dumbsh***. You know who I’d like to see on the cover (even though you just did an article on the Hawks)? Joe Johnson. He’s one of the most productive and quiet superstars in the game. Or what about B Roy? Just some suggestions.

  • http://www.slamonline.com James the Balla

    Gothandles!! Good job!!

  • http://slamonline.com tealish

    I really like this cover. It’s Kobe again, but still something different.
    @Dimitris – Yep, I agree.
    @Complainers – SLAM isn’t a charity; they are a business. They want to sell magazines. Kobe sells magazines. Kobe is also still the best player in the game. What is there to complain about?

  • http://aol.com Martin Fenn

    @tealish: See that’s what I said, this dude knows what he’s talkin’ about.

  • dino

    and they say there are no W.M.D’s
    Kobe bryant is a Weapon of Mass Destruction

  • dino

    Great cover. Very stylish.

  • Lebron is greater than Kobe

    HE LOOK ASIAN!!!!!!!!

  • http://www.slamonline.com Pardeep

    Sick cover.Kobe is now the leader for most SLAM covers.

  • http://ww.kb24.com The Seed

    Great cover, lets get Jordan and Kobe sit down and compare games and shots in a magazine with Kobe and Jordan on the cover. Kobe is the closet to Jordan skill wise and just think if their was no Jordan, where would Kobe be in our eyes. Imagine if Kobe was first then Jordan, then people would be saying Jordan copied Kobe and Jordan would have to hear continously how he needs rings. Kobe has went from wonder boy to black mamba. He will be top 5 all time and has proven he will not give up the crown at the best not yet. A KOBE/JORDAN cover would sell like hot cakes. Also Slam what about a LEBRON/DOMINIQUE cover, because their stats are great, but no rings. (JUST joking Lebron fans), I meant a LEBRON/MAGIC cover since, Lebron game is closest to Magic, doing everything on the court for their team to win. I want 1% royalties on this idea. ALso MAGIC stated that if Kobe gets two more titles he is the GREATEST LAKER OF ALL TIME, BOOK IT!!

  • http://www.yahoo.com Logues

    not gonna lie the cover looks really nice, but seriously SLAM this is starting to get a little ridiculous with the kobe covers, but lookin back on the covers besides the 15th anny u havent had too much bron lately, which is good

  • http://lifeondumars.com/ toasterhands

    Waiting for the Beno Udrih cover.

  • http://Www.lkz.ch/basket Darksaber

    Hmm, 1st MMC bashes Lang on multiple posts, now he reacts to a MO Money comment on a non Whitaker post? Either MMC is to Lang what Sasha Fierce is to Beyoncé, or the way to get Lango to notice ya is to SLAM his work.

  • http://raptorsrevelry.blogspot.com/ Aaron

    Kobe Kobe Kobe. Get him before he’s gone.

  • http://aol.com Martin Fenn

    @The Seed: Bro Kobe isn’t gonna win two more titles and btw he will never be as beloved as Magic was in L.A.

    P.S. Jordan will never lose the Crown!!!!!

  • Jon

    hes getting enough love slam! this is bullsh*t! ure supposed to cover more under the radar dudes! not people like kobe lebron dwight kg, their faces are everywhere! what about durat (the special edition one a few issues back dosent count) or smoove or evans? hell even david lee would be cool. the jennings cover was sick and you follow it up with this…..great job really.

  • Joe King

    Cool cover (as old as kobe ones are getting) gerald wallace on next one please?

  • Ben__

    Good story, Russ.

  • http://slamonline.com Ben Osborne

    Ben_: wait til you read the real one.

  • http://shawn-kemps-offspring.blogspot.com/ Tariqُُ

    How the hell doesn’t Divac get the cover?

  • http://dsjfhklf.com Jukai

    The Seed: The talent level between Jordan and Kobe is as one sided as the talent difference between Lebron and Dominique.
    Kobe is far inferior to Jordan. If Kobe came first and Jordan came second, people would be talking about there was this player who is everything Kobe is, but twice as athletic and plays defense night in and night out, and not just when he feels like ‘locking someone down.’
    I GET the came comparisons… but I really feel like some people just remember the 32 to 35-year-old Jordan, and not the 24-year-old destructive force Jordan was.

  • http://www.slamonline.com Lang Whitaker

    @Joe King: No.

  • Hubert

    Great job everyone. Commenters included.

  • http://anf.blogspot.com anf

    Wow this is really KB-HD

  • Michael

    really good, classy cover. It looks more grown up than some of the more cartoonish covers of the past. Hope this is the new direction you guys are going. And all the dudes asking for tyreke evans covers etc etc, they have to go with what sells, and kobe is money, look at all the laker jerseys in the crowd wherever they play. I am sure we would all like to see a cover of ‘my favourite team’s best player’ but you need to get with reality.

  • http://hoopistani.blogspot.com The Hoopistani

    amazing cover – not that i’m happy that you guys went with the safe toss-up of choices again (kobe-lebron-iverson) – but still, amazing cover

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