NBA Finals Game 4 Drew Big TV Ratings

by June 14, 2013
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The first three games of the NBA Finals didn’t make execs at ABC very happy, as they saw slipping television ratings. Last night however, with the Miami Heat down 2-1 to the San Antonio Spurs, plenty of people tuned in. Per the Express-News: “Game 4 of the NBA Finals drew a 12.0 overnight rating on ABC on Thursday, the third-highest for Finals Game 4 since the network reacquired broadcast rights before the 2002-03 season. Only last year’s 12.4 for Miami/Oklahoma City and 14.4 for Lakers/Detroit in 2004 were better. It was also the highest of this year’s series, and the second-highest rating for any Finals game involving the Spurs.”