Jordan Brand took over Las Vegas with its second ever “First to Fly” event this weekend, celebrating the launch of the Jordan Super.Fly 4 and all the AAU teams that make the yearly trek to Vegas for summer tournaments. See photos of the incredible space at Brooklyn Bowl Las Vegas above, which includes the “Kaboom Room,” a virtual dunking experience that displays the power of each participant’s dunk on a massive LED screen and court—with some help from Marvin the Martian—plus wear-testing, bowling and a players’ lounge with a barber shop, video games and massage tables.
A short trip away, Jordan also took over Rancho High School, where top AAU talent from around the country descended for the Las Vegas Classic. Jumpman re-painted the main court and added silver rims, as Team Melo and Team CP3 (with Chris Paul himself there to help coach on Thursday) took center stage along with many other prominent programs.
Jordan Brand athletes like Victor Oladipo of the Orlando Magic stopped by to hang out with the high school kids and help judge an amateur dunk contest. For more, watch the video below: