Jordan Brand Reintroducing 166 Flatbush in Brooklyn This Week (PHOTOS)

by April 12, 2016

The Jordan Brand Classic returns to Brooklyn on Friday, April 15 and to celebrate its legacy, 166 Flatbush is set to re-open. If you don’t remember, 166 Flatbush was the pop-up retail space that Jordan Brand created for last year’s All-Star Weekend—resulting in long lines of Jumpman fans hoping to get a glimpse of the space and their hands on some J’s. It officially opens on Wednesday at 6:23 p.m. ET.

Check out the photos above of the 166 Flatbush space, located across the street from the Barclays Center. Here’s more info, straight from the brand:

Paying respect to the basketball culture in New York City and building upon the Jordan Brand Classic’s energy, Jordan Brand will reintroduce 166 Flatbush as a pop–up boutique for Nike+ members only. 166 Flatbush brings the best in class services, experiences and product to the city. For more information on this week’s activities and sign up to become a Jordan member, visit

On Friday, the JBC games will tip off at 1:30 p.m. ET, with the International game, then the National girls’ game and the NYC Regional boys’ game before the main event, the East vs. West National boys’ game at 8 p.m. ET. To see the full rosters and get more info, go here.

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